Tuesday, March 18, 2014

Innova introduces Nature's Table natural, grain-free petfood

    Inspired by the farm-to-table movement, Innova has announced the launch of Nature's Table, a new line of premium grain-free, natural recipes.
    Innova Nature's Table recipes each start with high-quality proteins like farm-raised chicken, cold water salmon or ranch-raised bison, according to the company, and include fresh fruits and vegetables like apples and carrots. "We know that our consumers care about high-quality, farm-grown ingredients that benefit their pets' natural lifestyle," said Dan Jackson, marketing director at Innova. "In fact, Innova was the first brand to create a grain-free product and Nature's Table recipes continue to follow this movement. By eliminating gluten, grains and white potato and using healthy carbohydrates like lentils and peas, similar to the way so many of us eat, we are proud to continue to provide pet parents with the ability to feed their pets natural products."
    The recipes contain no chicken by-product meal, fillers, wheat, corn, soy, artificial preservatives, artificial colors or artificial flavors. Dog owners can choose from five dry recipes and two treats recipes:
    • Grain Free Farm-Raised Chicken & Savory Turkey Recipe Adult Dog Food
    • Grain Free Cold Water Salmon & Wild Herring Recipe Adult Dog Food
    • Grain Free Ranch-Raised Beef & Red Lentils Recipe Adult Dog Food
    • Grain Free Adult Dog Food with Ranch-Raised Bison & Green Lentils
    • Grain Free Adult Dog Food with Pasture-Raised Venison & Split Peas
    • Grain Free Farm-Raised Chicken Recipe Dog Treats
    • Grain Free Ranch-Raised Beef & Garden Peas Recipe Dog Treats
    Cat owners can choose from two dry recipes and one treat recipe:
    •  Grain Free Farm-Raised Chicken & Tender Turkey Recipe Adult Cat Food
    • Grain Free Cold Water Salmon & Peas Recipe Adult Cat Food
    • Grain Free Cold Water Salmon & Savory Chicken Recipe Cat Treats

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