- Every time dog lovers tell their tale of what their dog means to them, using #DogTales on Facebook, Twitter or Instagram, Pedigree will donate a bowl of food to a shelter dog in need.
- View the documentary-style films by Ortiz and Duhamel at Facebook.com/Pedigree and share these videos with friends. Leave a comment and let Pedigree know what your shelter dog means to you.
- Check out the new Pedigree commercials that document real dogs stories and their transformations with new homes on the brand's YouTube page, www.youtube.com/pedigreebrand.
- Be on the lookout for Duhamel's own personal documentary-style story which showcases his involvement with shelter dogs.
testPedigree is now calling on the rest of the US to get involved: