Thursday, January 24, 2013

Mexico's petfood market on the rise, says consumer goods whitepaper

    Economic forecaster The Economist Intelligence Unit has teamed up with Mintel for a new whitepaper that predicts trends over the next three years in fast moving consumer goods categories in five emerging markets compared to the USA and EU, including Mexico's growing pet food market.
    The whitepaper, Convergence with Divergence, found that sales of pet food in Mexico have doubled in the last five years, as pet owners shift from feeding their dogs and cats scraps to buying prepared pet food. The whitepaper notes that pet food companies such as Nestle and Mars are leading Mexico's pet food market, which is beginning to resemble that of the US. 

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