Talk-show host, celebrity cook and face of the Nutrish line of dog food, Rachael Ray, has announced a Mutt Madness Award Program, which began August 6 and aims to disburse more than 200,000 as proceeds to nonprofit animal organizations, according to a news report.
The last date for filling out the online entry forms is September 20, 2009. Only organizations that are registered 501(c)(3) charities and employ no-kill practices are eligible to compete.
The top 64 organizations will be selected to face-off in a March Madness style-competition. All finalists will receive $1,000 and a chance to win more money.
The winner is expected to be announced in early December.