Cat food brand Friskies hosts cat video awards

Cat food brand Friskies recently hosted "The Friskies" award show honoring the best cat videos and the importance of cats in society.
Friskies received more than 1,400 submissions to the awards and four judges narrowed down the list to 12 finalists, three videos in each of four categories. The public then voted for the winners over a three-week period.
“Oskar’s First Toys,” a video of a blind cat playing with balls with bells inside, directed by Mick Szydlowski, won the “Catuette,” a gold-plated cat statue, for “Best Video” and the US$15,000 grand prize. Other winners included:


• “Black Cat Stick ‘em Up,” a video of Cole, a black kitten getting tickled, won in the “Catness” category, which honored “the essence of cat behavior”
• “Cardboard Dreams,” a video of cats Milo, Otis, Barrett and Bates playing in elaborately arranged cardboard boxes, won the “Catventure” category, a tribute to felines frolicking indoors
• “Cat Alarm Clock,” a video of Boo, a cat who wakes up his owner by playing with the springy doorstop, won the category “Catcom” (funny cats)
• “Kitty Plays Fetch,” a video of Nylah, a cat that plays fetch with a crumpled up piece of paper, won the “Catch All” category

Hosted in Los Angeles, California, USA, guests wore cat ears to the venue, which was decorated to look like a cat's real home, complete with a living room with an oriental rug, lounge chairs and end tables with cat sculptures. Guests were also provided cat-topped cupcakes to eat, and entertainment by a cat-a-pella group, meowing an opera medley. 

Petfood manufacturer Del Monte donates cat food during 2012 US election

Share this poster on Facebook and help feed shelter cats!

The face of Del Monte Food's 9Lives cat food brand, Morris the Cat, is running in the 2012 US presidential election, campaigning for forever homes for all cats and to provide petfood to hungry cats. In support of Morris the Cat and his potential running mate, Mayor Stubbs, Del Monte has pledged to give back to cats in need during their campaign, through November 6.
Users can visit Morris' Facebook page to download a free election poster, and they can insert their own cat's face to share with Facebook friends and Twitter followers. For each share of the campaign poster on Facebook, the campaign will contribute one bowl (up to 3,000 pounds) of 9Lives cat food to Pets Are Wonderful Support, San Francisco, California, USA, whose mission is to preserve, support and nurture the human-animal bond for needy pets in the community.
“A future where every cat lives well is Morris’ greatest passion, and it has certainly helped him gain supporters and a strong feline following,” said Sue Resnicoff, director of cat food marketing at Del Monte Foods. “We believe every cat should live life to the fullest and we support Morris in his campaign platforms and bid for office in the 2012 election.” 

Purina launches search for 'Purina Cat Chow Correspondent'

Purina has launched a search for the "Purina Cat Chow Correspondent" as part of a plan to connect with cat owners all over the US.
The person chosen for the role will travel the country and connect with fellow cat owners about how they nurture well-being in their cats. The correspondent will also report on cat-interest stories and attend pet industry events. 
Applications for the one-year position with Purina will be accepted until March 28, 2011. There will also be five casting calls at various PetSmart stores throughout the country.