TurboPUP named official dog food of National Association for Search and Rescue

TurboPUP founder and NASAR volunteer Kristina Guerrero and NASAR Executive Director Chris Boyer announced their partnership at the June NASAR Conference.

TurboPUP has been named the official dog food for the National Association for Search and Rescue (NASAR), according to the company.


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TurboPUP founder Kristina Guerrero (a Search & Rescue volunteer) and NASAR Executive Director Chris Boyer made it official at the June 2014 NASAR conference. “NASAR is excited about our partnership with TurboPUP: The canine food bar designed for the canine athlete,” said Boyer. “You can place a few TurboPUP bars in the dog’s SAR pack, and they are ‘ready’ for when the SAR dog needs to be deployed in the high country, the desert or in a local park.”
Beginning in June, a portion of every TurboPUP bar purchased goes to support NASAR.

All American Pet Co. offers new products at convenience, drug stores

All American Pet Co. Inc. (AAPT) launched a new product strategy focused on the drug store and convenience store marketplace.
The company's Grrr-nola Dog Food Bar and Grrr-nola Natural dog food products are now available to consumers on the shelves of convenience and drug stores. This new product availability comes after a 67% increase in pet product sales over the previous year for 37,700 US drug stores.
"We are very excited about the opportunity to focus on this very large and un-tapped distribution channel for our new product forms. In addition to the health advantages, our convenient packaging now allows us to achieve a much broader product placement footprint, thereby touching many more customers," said Lisa Bershan, president of AAPT.

All American Pet expands sales team to accommodate product rollout

All American Pet Co. Inc., makers of the brands Grrr-nola Natural Dog Food, Grrr-nola Natural Food Bar and Bow Wow Breakfast, has expanded its sales team with the addition of a five-member lead sales team to accommodate the company's establishment of a national product distribution network.
"In today's challenging economy and ever changing retail environment, it is crucial to have personal relationships with accounts to successfully navigate the unique practices and procedures of each retailer -- this is especially true for new vendors offering first-to-market products like our Grrr-nola nutritional dog food bars," said Lisa Bershan, president and director of sales.